Rihanna to launch new fashion label 'Fenty' with LVMH

Rihanna Makes History With LVMH Fenty Line

Known for her bold fashion statements at red carpet events, Rihanna is followed nearly as much for her style as her music, and had already worked with other labels including sportswear brand Puma on collections under the Fenty name. She shared the news in a post on Instagram revealing the monogram-ready logo for the brand. A specific date was not confirmed at the time of writing.

It will make sure you'll be one of the first to get an update on Rihanna's latest move towards world domination, I mean, on her fashion line.

Singer Rihanna is to launch a fashion label with French luxury goods group Moët Hennessy Louis Vuitton (LVMH). "I couldn't imagine a better partner both creatively and business-wise, and I'm ready for the world to see what we have built together".

Rihanna has also long ventured into fashion through collaborations with PUMA and Manolo Blahnik.

According to an official announcement from LVMH-following plenty of speculation-Bad Gal RiRi will be presenting her first major fashion collection in Paris, later this month.

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With high fashion brands including Dior, Givenchy, Celine and Fendi, there has never been a brand at LVMH created by a woman.

With her huge fan base and almost 170 million social media followers, Rihanna is one of the most powerful style influencers on the planet. To support Rihanna to start up the Fenty maison, we have built a talented and multicultural team supported by the group resources.

"Big day for the culture", she wrote.

LVMH chairman and CEO Bernard Arnault expressed in a statement that working alongside the ANTi chanteuse for Fenty Beauty inspired him to work with her even further, explaining, "I discovered a true entrepreneur, a real CEO and a terrific leader". This is proof that nothing is impossible. Arnault, who at a net worth of more than $94 billion is now the fourth-wealthiest person in the world, has been a scion in the luxury fashion industry for more than four decades. The first Fenty collection is set to debut in Paris later this summer.

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