Porsche announces it will no longer produce diesel models

Porsche Panamera

Blume also said existing diesel customers will continue to be given the professionalism they expect, especially with aftersales support. He was quoted as saying the company wants to concentrate on "what we can do particularly well", citing high-performance gasoline models, hybrids and starting next year electric cars.

The company is keen to point out that they're not "demonizing diesel" but rather responding to the market.

Porsche has sold diesel versions of its cars for almost a decade. Sale of Porsche's diesel models, on the other hand, have gone down, accounting for just 12 per cent in 2017.

The carmaker added that by the year 2025, "every second new Porsche vehicle could have an electric drive-either hybrid or purely electric". "We as a sports vehicle manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free", he said.

Porsche Taycan
The Porsche Panamera 4S Diesel was ditched in February Porsche will launch its first electric sports car the Taycan next year Close

Oliver Blume, Porsche's CEO, said that diesel remained an important technology, but said that it was largely secondary in the realm of sports cars, and noted that demand for diesel vehicles had been falling for some time. "Still, Porsche's image has suffered".

This push for green may be in part thanks to a more public understanding of the effects of the automobile industry on climate change as well as the Volkswagen's diesel disaster which cost them $4.3 billion in the US and $17.5 billion in Europe in compensation and environmental cleanup.

The sports carmaker is also introducing its first all-electric auto next year- the Taycan, the manufacture of which the company says is totally carbon neutral.

German Chancellor Angela Merkel and Transport Minister Andreas Scheuer plan to meet top officials of the country's auto industry in Berlin later on Sunday to discuss how to meet air quality standards in cities.

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