Instagram Stories hits 400m daily users, introduces new soundtrack feature

Instagram The future of e-commerce

The app will be adding "music stickers", which will allow users to choose songs to accompany their photos and videos. Once you choose a track, you can then fast-forward or rewind to find the exact part that you want in your Story.

"We're adding new songs to our music library every day". You can search for a specific song or artist, or browse by genre, mood, and what's popular.

Music In Stories will be available in select countries, with a global rollout to follow in the future.

If you're really trying to set the mood for that flawless Instagram story, it might have just become easier. When opening the camera, swipe to the new "Music" option under the record button. Once you snap a picture or a video, tap on the newly added music icon on the sticker window.

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Whichever way a user chooses to go, a sticker for the song playing will be added to the Story. The novelty is already rolling out on iOS and is said to be on its way to Android "soon".

Song titles, artists, and album art will appear on any story that has music added to it. Friends and family who view your story will get to hear the song along with the image and the video.

The feature is now available only in a few selected countries and Instagram is working towards launching the feature in more countries. Once selected, users again can search through Instagram's catalog of "thousands of songs" which includes most of today's popular hits and add a section of the song to the photo or video.

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