Facebook announces changes to News Feed to ensure users' time is well-spent

Mark Zuckerberg

Facebook founder and CEO Mark Zuckerberg. But there are other big steps he could take to show us he's honest about fixing Facebook. He lost his place as the world's fourth-richest person to Spanish retail billionaire Amancio Ortega.

His net worth has dropped by 4.4%.

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Zuckerberg has mentioned that for this year the mission is to "fix" the Facebook, by targeting the abuse and hate content and by ensuring that the time spent on the social giant is well spent and valuable.

"I'm changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions", Zuckerberg said. And surely Facebook technology has reached the point where users should be able to personalized their News Feed and decide for themselves whether the people-centric vi. brand-inclusive content would be right for them. It will also allow users to access their Facebook accounts and other social media sites such as Twitter.

Facebook has announced that it will make updates so users will have more opportunities to interact with the people they care about.

Facebook CEO Mark Zuckerberg said that Facebook is making these changes because he is concerned about his legacy and that of the company he founded.

Those interactions, Zuckerberg said, can be good for a user's well-being.

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Parse.ly, an analytics company used by many top publishers, said in a blog post past year that data from February to October showed a 25 percent decrease in Facebook referral traffic.

Other publishers like Bloomberg have made a decision to get ahead of the algorithm change and create community-driven Facebook groups around certain topics where they can promote their stories and drive traffic back to their sites, according to Digiday. So, when you see a sponsored post, you'll at least notice it more if not engage with it more. "Without that - as the large majority of all new online advertising spend continues to go to the search and social media platforms - quality content will no longer be a choice or an option". These include business, brands and media posts.

That could mean well over $20B off the company's market cap today.

Facebook's shift toward promoting conversation plays to the HuffPost's existing focus, Lau said, adding that the media outlet has always tried to foster discussion among its readers. But business was good. And according to research conducted by Media Matters, right-wing communities on Facebook are much bigger than left-wing communities and mainstream distribution networks, and right-wing engagement is also bigger than in left-wing circles.

Currently, News Feed has been created to share a mix of "public" content from brands along with posts by friends and family. Now, going forward, News Feed priority will be given to posts from friends, family members and groups.

What does this mean for Pages and public content? Downplaying those posts from brands and businesses may put revenue at risk, said James Cakmak, an analyst at Monness Crespi Hardt & Co.

Facebook said its algorithm would punish publishers if the headlines withhold information necessary to understand the article, or if the headline is exaggerated and misleading. "And the users are getting better quality stuff". Martin said. "This confirms that we will have to pursue other channels".

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